Digital Associate Director, Media Planning

div class= content-intro p strong About WPP Media /strong /p p WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. /p p WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. /p p For more information, visit a href= wppmedia.com wppmedia.com /a . /p /div p strong 2565 - Digital Associate Director, Media Planning, Global Client Solutions /strong /p p strong u The role: /u /strong /p p strong Role Overview /strong /p p The strong Account Director (Digital Planning amp; Activation) /strong is a senior client leadership role responsible for overseeing strong digital media planning and activation delivery for Electronic Arts (EA) /strong across biddable and platform‑led channels. /p p The role operates at the centre of EA’s strong hub‑and‑spoke delivery model /strong , working closely with strong central planning and activation teams /strong and strong local market teams /strong to ensure digital strategies are planned holistically and activated consistently across markets. /p p This role blends strong digital planning leadership, activation governance, and client partnership /strong , ensuring EA’s objectives are translated into effective digital plans and best‑in‑class execution. /p p strong Scope of Channels (Digital‑First) /strong /p p The Account Director is accountable for strong digital planning and activation leadership /strong across: /p ul li Programmatic Display amp; Video /li li Online Video amp; CTV /li li Paid Social /li li DSP‑ and platform‑led digital media /li li Data‑ and audience‑driven digital planning and execution /li /ul p strong Key Responsibilities /strong /p p strong Digital Planning Leadership /strong /p ul li Lead strong digital media planning oversight /strong across EA scopes, ensuring plans are: /li ul li Strategically sound /li li Aligned to EA business objectives /li li Feasible for activation across markets /li /ul li Partner with central planning teams to: /li ul li Shape digital channel strategy /li li Define budget allocation and channel roles /li li Align planning outputs with activation realities /li /ul li Ensure digital planning considerations are clearly communicated and understood by local markets and activation teams /li /ul p nbsp; /p p strong Digital Activation Leadership /strong /p ul li Own senior oversight of strong digital activation delivery /strong across EA markets /li li Ensure digital plans are translated into strong clear, executable activation frameworks /strong /li li Oversee campaign structure, activation logic, timelines, and delivery quality /li li Act as senior escalation point for strong digital delivery, performance, or operational risks /strong /li li Ensure digital best practices and governance standards are applied consistently /li /ul p nbsp; /p p strong Central amp; Local Market Collaboration /strong /p ul li Act as the strong primary bridge between central teams and local markets /strong for digital planning and activation /li li Work closely with central planning and activation leadership to: /li ul li Define digital frameworks and ways of working /li li Maintain consistency across markets /li /ul li Partner with local markets to: /li ul li Align global and regional digital strategies to local market requirements /li li Support planning interpretation and activation feasibility /li li Ensure local insights and constraints inform both planning and execution /li /ul li Balance global consistency with local flexibility across digital activity /li /ul p nbsp; /p p strong Client Partnership amp; Digital Advisory /strong /p ul li Serve as a strong trusted senior digital planning and activation partner /strong to EA stakeholders /li li Lead digital discussions across: /li ul li Strategy and planning alignment /li li Activation approach and platform selection /li li Performance, optimisation, and learning /li /ul li Clearly articulate digital trade‑offs, constraints, and opportunities to EA clients /li li Support test‑and‑learn and optimisation frameworks across planning and activation /li /ul p nbsp; /p p strong Performance, Measurement amp; Governance /strong /p ul li Ensure digital plans and activation deliver against EA KPIs and outcomes /li li Maintain oversight of pacing, optimisation priorities, and delivery performance /li li Partner with measurement and analytics teams to ensure: /li ul li Digital reporting clarity /li li Consistent performance interpretation /li /ul li Ensure governance is maintained across platforms, partners, and markets /li /ul p nbsp; /p p strong Commercial amp; Operational Ownership /strong /p ul li Own commercial accountability across strong digital planning and activation scopes /strong , including: /li ul li PO management /li li Finance process adherence /li li Forecasting and cost control /li /ul li Work closely with finance and operations teams to ensure: /li ul li Accurate billing /li li Transparent financial management /li li Alignment between planning assumptions and activation delivery /li /ul li Support business cases and staffing justification linked to digital delivery needs /li /ul p nbsp; /p p strong Team Leadership amp; Ways of Working /strong /p ul li Provide senior leadership across digital planning and activation teams /li li Create clarity on ownership, responsibilities, and decision‑making within a matrixed model /li li Support capability development in digital planning and activation best practice /li li Champion EA digital ways of working across central and local teams /li /ul p strong u nbsp; /u /strong /p p strong Skills and Experience /strong /p p strong Essential /strong /p ul li Proven experience in a strong digital planning and activation leadership role /strong /li li Strong understanding of strong digital media planning and biddable activation /strong /li li Experience managing strong complex, multi‑market digital scopes /strong /li li Strong commercial and operational leadership skills /li li Excellent stakeholder management and communication capability /li /ul p nbsp; /p p strong Desirable /strong /p ul li Experience working with strong global entertainment, gaming, or technology clients /strong /li li Experience operating within strong hub‑and‑spoke or global/regional delivery models /strong /li li Familiarity with platform‑heavy and performance‑led digital environments /li /ul p nbsp; /p p strong Key Behaviours /strong /p ul li Strategic yet delivery‑focused /li li Calm and credible under pressure /li li Commercially rigorous /li li Collaborative and pragmatic /li li Clear, confident decision‑maker /li /ul p nbsp; /p p strong Reporting amp; Stakeholders /strong /p ul li Reports into: Senior Client / Business Leadership /li li Key stakeholders: /li ul li EA global, regional, and market teams /li li Central digital planning and activation leadership /li li Local market planning and activation teams /li li Finance, operations, and platform partners /li /ul /ul p nbsp; /p p strong Life at WPP Media amp; Benefits /strong /p p Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, nbsp;firmly believing nbsp;in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to nbsp;leverage nbsp;the extensive global WPP Media amp; WPP networks to pursue their passions, build vital professional connections, and learn at the nbsp;cutting edge nbsp;of marketing and advertising. nbsp; /p p We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events nbsp;showcasing nbsp;team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. nbsp; /p p WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when nbsp;we're nbsp;together, fostering creativity, collaboration, and connection in this open and supportive environment. nbsp;That's nbsp;why nbsp;we’ve nbsp;adopted a hybrid approach, with teams in the office around four days a week. If you nbsp;require nbsp;accommodations or flexibility, please discuss this with the hiring team during the interview process. nbsp; /p p Please read our Privacy Notice ( a href= https://www.wppmedia.com/pages/privacy-policy https://www.wppmedia.com/pages/privacy-policy /a ) for more information on how we process the information you provide. nbsp; /p p While we appreciate all applications received, only those candidates selected for an interview will be contacted. nbsp; /p p strong nbsp; /strong /p p #LI-Promoted /p p strong nbsp; /strong /p div class= content-conclusion p /p p span class= TextRun SCXW227196529 BCX8 lang= EN-CA data-contrast= auto span class= NormalTextRun SCXW227196529 BCX8 Please read our a href= https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment Privacy Notice /a /span /span span class= TextRun SCXW227196529 BCX8 lang= EN-CA data-contrast= auto nbsp; span class= NormalTextRun SCXW227196529 BCX8 for more information on how we process the information you provide. /span /span span class= EOP SCXW227196529 BCX8 data-ccp-props= { quot;201341983 quot;:0, quot;335559739 quot;:0, quot;335559740 quot;:276} nbsp; /span /p /div Find more English Speaking Jobs in United Kingdom on Arbeitnow